Build a team that executes without owner-dependence

Role clarity, hiring scorecards, onboarding, and coaching cadence — so standards stick and performance improves.

How it works
(4 steps)

Step 1


Clarify roles and
expectations

Weekly 1:1s, performance check-ins,
and simple accountability routines.

Step 2

Install the cadence

Define outcomes, responsibilities,
and “definition of done.”

Improve hiring and
onboarding

Scorecards + structured interviews + 30/60/90 onboarding so new hires ramp fast.

Step 4

Make standards stick

Simple checks, feedback loops, and
service recovery discipline.

Step 3

Outcomes

You’ll get a team system that creates consistent execution - not “motivation talks.”

Faster ramp-up for new staff (less
“winging it”)

More consistent lead handling, trial experience, and onboarding delivery

Less dependency on the owner/GM
to drive basics

Improved performance conversations (clear, fair, documented)

Lower turnover pressure (because
clarity reduces frustration)

Frequently Asked Questions

Still have questions? Take a look at the FAQ or reach out anytime. If you’re feeling ready, go ahead and book your 30 minute meeting.

  • No, the Operating Audit costs $49. You can apply this as a credit to the Sprint or ongoing advisory if you proceed within 14 days.

  • No. It’s practical and lightweight—built for real gyms and studios.

  • Yes - role scorecards and job ad structures are included.

  • We can still define standards, handoffs, and expectations without employment complexity.

  • We can still define standards, handoffs, and expectations without employment complexity.

Want your managers executing without you chasing everything?

Book an Operating System Audit to identify where execution is breaking
down and what to fix first.

  • "Craig's style and attention to detail motivate change in leadership and staff. Adaptable. Resilient. An asset for any business wanting to grow or improve their results."

    David Moody - Business Analyst

  • David Moody - Business Analyst

    Shaun Krenz - Co-Founder AusFitness

  • "Craig's insight, clear thinking, and work ethic mean he has been able to achieve much success in his career. An excellent leader, I highly recommend Craig"

    Emmett Williams - Managing Director ABC Fitness

  • "Craig is a superstar and a true asset to the fitness industry. He offers a great service and has a phenomenal rapport with all his clients."

    Dave Wright - Founder Myzone

  • "Craig has always given a first class service each time we used his business. He has a world class team and his business ALWAYS got my business results."

    James Short - Mental & Emotional Peak Performance

  • "I first worked with Craig in 2004 and have had a partnership ever since. His ability to provide leading solutions with qualified ROI analysis is outstanding."

    Ashley Robertson - CEO GAICD